In the Future, Every DTC Brand Will Have a Curated Marketplace

Sick.

Good morning.

Yesterday I asked why DTC brands are building retail shop pages on their sites (I used Lunya and Great Jones as examples). Here’s why this topic is getting my attention: The pendulum swung from Williams Sonoma being the cookware north star in early 2000’s, radiates luxury and options. Pendulum swings to Great Jones as they enter the market …